You'll want to get creative, put in the work, and be consistent. By default, whether a Web Developer is thinking about SEO or not, when they are creating the HTML shell for a site- It is common practice to utilize the title tags. If you search on Google for SEO …

Audit your content on a set schedule (semesterly for example) and make updates as needed. Invisible to visitors but visible to search engines, meta keyword tags are coded into a page to indicate a page's main keywords. Getting around the UK to such wonderful locations as York is so pleasing …

Although the top-level domain isn't necessarily considered a factor, some people believe obtaining a link from .edu or .gov domains can carry more weight than others. This may be because these sorts of websites have high authority anyway. After doing what we can to fix any issues, it's time to …

Google continues to maintain that they don't use keywords in the meta description for ranking purposes. But, when you perform SERP research, what is it that you see? Highlighted keywords in the meta description. It's easier to describe dynamic URLs first; these are URLs that provide different content depending on …

SEO means Search Engine Optimization - and refers to the process of creating and modifying a website so that it gets more traffic from Google and other search engines. SEO used to be simple and you could just write your keyword over and over again, but has become more complex over …